I always loved watching cartoons. I always thought that they were entertaining. Little did I know that there are dark, hidden messages within some of the characters. How was I supposed to know at the time? I was just a little boy. My favorite show that I would watch, Pokemon had such a character. Pokemon number 124, Jynx.
Above is Jynx’s original artwork. She had charcoal black skin, big pink lips, long blond hair, and oversize hands. In the anime, she talked with a deep voice, wiggled her hips, danced around for no reason, and acted silly. In Japan, no one seemed to have a problem with her appearance and behavior. Once the show hit North America, this Pokemon became the target of African American author Carole Boston Weatherford.
Weatherford claimed that the Pokemon was designed to look like the “blackface characters” mentioned in our assigned readings. Weatherford also noticed that Jynx’s actions were similar to politically incorrect depictions of obese African American women. Nintendo quickly made note of Wetherford’s claims, apologized to her, and redesigned Jynx.
Above depicts how Jynx has looked since Weatherford’s accusations. Her skin is now a light purple, and her figure is much more elegant. In the anime, her personality is now reminiscent of a flirtatious woman. The question remains though, were Weatherford’s accusations true, or was it just a misunderstanding?
Japan is a culture with very few black people, as such; there is no distinction of what is offensive to them. Perhaps Jynx was a depiction of something else from Japanese culture, and got misinterpreted when it hit North America. Japanese theater is known for having men wear dark make-up, and dress in women’s clothing, something which Jynx also seems to resemble. In any case, Nintendo of America should have been able to see that this particular Pokemon might cause trouble. I view is as irresponsible for them to let it slip through the cracks when the franchise was being localized. No matter if it was a reference to African culture or just a coincidence, it should have been noticed that this Pokemon was referencing something that was not going to localize well. I guess it just depends on how you look at it though.
Works Cited
Bulbapedia. (2011, October 24 ). Jynx. Retrieved October 24 , 2011, from Bulbapedia.com: http://bulbapedia.bulbagarden.net/wiki/Jynx_%28Pok%C3%A9mon%29
Wikipedia. (2011, October 7). Jynx. Retrieved October 24, 2011, from Wikipedia: http://en.wikipedia.org/wiki/Jynx